Social ads and content


Your TV shoot can give you a lot more than one advert. With a little bit of planning beforehand, it can keep your social channels supplied as well.

Make the shoot work harder

If the crew, the cast, the location and the equipment are all there anyway, it makes sense to think ahead and ask what else we could capture that would be useful to you after the TV commercial has been delivered.

A few extra set-ups on the day cost very little compared with organising a whole new shoot later on.

What we can produce

That could be any of these, depending on what you need:

  • Vertical, square and landscape versions
  • Shorter edits
  • Hooks, which are openings designed to stop people scrolling
  • Campaign variants
  • Alternative messaging
  • Behind-the-scenes content
  • Additional footage captured on the day

Creative, not account management

We make the content, but we don’t run your social media accounts and we’re not going to pretend to be a social media agency. If you’ve got a team or an agency managing your channels, we’ll hand them a set of edits and footage that have been made for the job.

As an example, when we made The Smile Spa’s TV advert we also created social content that went further into their patients’ real stories.

And for YouTube?

The same footage, re-cut for the way people watch there.