The brief
What South Shields Marine School offers is unique, because students get access to expertise and equipment that will set them up for a lucrative and rewarding career in the Merchant Navy, and the school wanted an advert that did justice to that.
The idea
Because the courses are so hands-on and exciting, we wanted to make an advert with real pace and power, something that felt like the experience of studying there.
The production
The advert is built on dramatic visuals, a strong voiceover and music, and all three come together perfectly.
The result
That combination is one of the reasons the advert won Best Commercial at the Royal Television Society Awards.
More of our Education TV ads
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